In an era where the boundaries between work and personal life are increasingly blurred, health, balance, and resilience are becoming strategic assets—no less valuable than financial capital or technology.
The Fit&Spa Division of Ariel Properties, part of Electra FM, has led a powerful transformation in the field of organizational wellness in recent years, positioning Israel on the global map of innovation.
Integrated Facility Management (IFM) isn’t measured by spreadsheets or dashboards. It reveals itself in moments of disruption — a sudden malfunction, an unexpected event, or a change in security conditions. In those critical moments, the ability to connect people, systems, and data into one seamless operation is what separates smooth functionality from a full-blown crisis.
Imagine a vast space spanning approximately 150,000 square meters, divided into two complementary complexes – East and West – each a world of its own. On the western side lies Ofer West, covering about 88,000 square meters with six buildings and around 3,000 parking spaces, home to leading companies such as Amperest, Skyline, MaxLinear, Pantera, Algosec, Kyndryl, Cellebrite, Pelephone, and AVIV. On the eastern side lies Ofer East, spanning about 60,000 square meters with four buildings and about 1,250 parking spaces, hosting top‑tier companies such as IBM, Global‑E, Nisko, Intuit, and Marvell.
At the heart of the park you’ll find a vibrant retail level, community spaces, and a wide array of services, all together making Ofer Park – owned by the Melisron Group – one of Israel’s largest and most significant business complexes. Since Electra FM assumed management in March 2025, the park has been transforming into an innovative model of a workplace that is alive, dynamic, and deeply connected to its community.
A siren blares across central Israel, and explosions echo in the background. While most civilians rush to find shelter, Electra FM teams are already on the move—equipped with advanced gear, pre-planned protocols, and an uncompromising commitment. This is not an improvised reaction to crisis but the precise activation of a multi-layered emergency system the company has spent years developing, rehearsing, and refining.
Having identified the premium market as a major growth engine, Tavas won a much-coveted tender from El Al, Israel’s national airline. Electra’s commercial cleaning arm is now setting a new standard of spick-and-span service at Ben-Gurion International Airport, and the exclusive King David Lounge is looking as clean as a whistle.
The covert operation throughout April nights has transformed Electra Security into a reality-changing entity in Israel.
In a world where operational excellence and safety go hand in hand, Electra FM is driving a transformative change in organizational safety culture. This year, as in previous years, began with a comprehensive safety meeting involving company management. However, this year introduced a pivotal challenge: embedding a proactive approach to safety throughout every organizational level, while establishing a unified language across Electra Group’s diverse activities.
